Jun 24
I just finished reading Geoffery Miller’s latest book, Spent, and recommend it. This new book has led me to a new discipline, consumer behavior. Below is an article detailing how men overspend to attract mates. Miller mentions many examples such as the ones included in this article and unearths a dirty marketing fact- most unnecessary gadgets/products are marketed to males beween the ages of 18-32. Coincidence? I think not. Here’s the kicker, could this “spending” behavior partly explain for o
