Google moves into credit scoring? (Or not….)

It appears that in the US, Google is experimenting with an initiative that might be able to help finance lending companies serve you ads based on your credit score when you’re surfing various websites. Google has been working with a company called Compete using around 2 million volunteers to help it test a scheme where it overlays credit scores (called FICO in the US) onto partner sites and then can match those with good credit scores to the very best rates and those with less good scores to t