Evian Roller-skating baby is a YouTube hit with almost 4 million views

Haven’t heard of the Evian Roller-skating babies? The advert which appears on YouTube featuring roller-skating babies has become a sensation with almost 4 million views and a case in-point for social media distribution of otherwise traditional media campaigns. Too cute babies in vests and nappies perform skate park stunts to the hip-hop backing track of Sugerhill Gang’s (Daddy-O, Hi-C, Kool Moe Dee) - Rapper’s Delight Lyrics. The 60-second film was shot at London’s Pinewood Studios as part